Sometimes you don't have all the capital in the world to create awareness, and at Boston Children's we had to take advantage of our content capital. There's a wealth of storytelling articulated in banners, takeovers, social, on-site display, and campaign landing page. Just a few of the digital banners and social postings below. 
Campaign look/feel: Gould. Landing Page: Sebby Stankiewicz

Campaign Landing Page

Digital banner examples

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